Fedor Pankratov

🎉" I’m giving away over 10,000 UK SaaS leads. Just comment “Leads” below." And now, what? Been there, done that. You get the rush of whatever hormones get triggered by free data offerings. You comment, ping ‼️ You've got the list in your DMs, click DOWNLOAD. Feeling like a King on top of the world, you've got 10000 leads on your laptop. The problem, though, was never about getting the data. It wasn’t about finding potential clients. And it wasn’t about messaging them. Fast forward three months, and that shiny list is still sitting there, collecting dust on your laptop, heading straight for the leads cemetery. *RIP* I mean if this calls home, we're in the same boat. Especially if you're a recruiter, doing a constant 360 will lead you to do a bit of everything well enough to get buy. Until you properly sit down and create a strategy supported by a structure. No need for more leads, use what you have instead and create a flow from there. In the last year I've downloaded over 500k leads, tell me your dirty secrets... How much do you have? –––––––––––––––––––––––––– I’m Noemie, Co-Founder at Namko Recruitment 🤗 After too many DMs about "game-changing AI tools" and "lead gen solutions" that fell flat, I’m taking matters into my own hands! Building in public—automating and optimizing my agency using cutting-edge tech and AI. Follow along for more insights! 🔔💡

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That feeling when you've just raised a big VC round....... And need to suddenly execute the plan by hiring: 1) CFO 2) Engineering hire x 4 3) New branding agency 4) PPC specialist 5) SEO Agency 6) New Accountant 7) Bigger Office 8) Head of CS 9) Pen Testing 10) PR Agency 11) US Tax as you look to expand... And you have no idea where to start. Worry no more. Use GathrtoFind.com to find high quality trusted providers for your company. Quickly. Easily. Fast. Free.

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5 steps to a 95% reply rate: 1) Optimum deliverability 2) Double validated data 3) Research your prospect 4) Kidnap their favourite pet 5) Use the CTA 'Want to see them again?' along side a picture. 🐱

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Top 3 problems Investment Companies have when getting leads: (And how to fix them…) I’ve spoken to 50+ Investment Company Founders. They all have the same problems when generating leads. Here’s they are and how to fix them: 1. High-quality leads When paying for PPC ads, you want every click to be high-intent to reduce wasted budget as much as possible. Investment Companies struggle with getting high-quality leads who are ready to invest. To fix this, target long-tail keywords that only high-intent leads would search. 2. Compliance There are many laws surrounding advertising for investment companies. Knowing what rules you need to comply with before putting any ads out is crucial. Do your research. 3. High expenses Marketing can be expensive. And it’s pointless if it’s expensive and you’re getting 0 return. Optimise your audience/ keyword targeting so that you’re targeting as many high-intent leads as possible, then optimise your landing page for conversion. This may cost more at first, but you’ll get more sales out of it.

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35,000 applications vs 1,600 applications from your recruitment website. The difference? Investment in SEO. Just got off my monthly catch-up call with Andrew Constantinou from Nodex Ltd talking about all things from dieting, education system, fasting and of all things, SEO. He told me the difference between listening to the experts or just ticking a box. If you're struggling to attract qualified candidates to your active vacancies on your site, SEO is the ONLY answer. Speak to the experts - Alex Mcauley or Andrew Constantinou Or don't and keep moaning about how your website doesn't do it's job properly 🤷‍♂️ . . . . Claim your page on rectools® from £99 per month and enjoy a plethora of benefits including influencer marketing, story telling, content sharing and exclusive RecTalk channel content and podcast invites. Partnerships from £499 per month Get Listed for FREE - DM me for the link

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I’ve analysed thousands of top-performing Meta ads. Here’s 3 templates that consistently deliver results 👇 1️⃣ 𝗔𝗱𝗱𝗿𝗲𝘀𝘀 𝗗𝗼𝘂𝗯𝘁𝘀 You can’t close a deal if the buyer has lingering doubts. Address their concerns head-on. 👉 Hook that tackles the main objection 👉 Quick introduction to product 👉 Bust each objection 👉 Strong CTA 2️⃣ 𝗧𝗵𝗲 𝗛𝗲𝗿𝗼 Your product or service should be the hero. The one that saves your customer from the struggle the competition can’t solve. 👉 Start with a hook that shows the problem 👉 Present the failed solution 👉 Introduce your product 👉 + why it's different 👉 Ideal outcome 👉 CTA 3️⃣ 𝗖𝗿𝗲𝗮𝘁𝗲 𝗙𝗢𝗠𝗢 Urgency is powerful. Create fear of missing out using social proof and testimonials. 👉 Hook that plays on FOMO 👉 Showcase social proof 👉 Benefits of product 👉 CTA - Enjoyed this? Repost to share with your network ♻️ And follow Tom Richards for more like this.

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My favourite project in 2024: an audit to find savings over £250K in H2 🫰 This insurance business needed to make drastic savings on their PPC accounts, so hired us to audit the accounts and people running them 🕵‍♀️ They also needed to make efficiencies, and not lose any returns on the accounts in the process. 9 accounts, 3 agencies, plus an in house team were involved in the audit, it was a project managers dream! The findings were incredible, packaged up into the below exec summary then followed by an extensive roadmap to get there, bosh 💪 If you know anyone who thinks they could be wasting money, send them over 👋 #ppc #paidmedia #budget

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ATTENTION ALL ECOMMERCE STORE OWNERS & AGENCY OWNERS... Here's How I'm getting $1,500 - $9,500 with 0 Ad Spent DAILY... P.S. Comment below '$1500' and I'll send you the complete doc sharing my strategy for FREE!

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Q3: 9,500,000 Impressions and 2 Sales Calls Booked Q4: 500,000 Impressions and 45 Sales Calls Booked When it comes to signing new clients: Niched Content > Viral Content Here’s the exact strategy I’m using right now to Build a niche audience whilst signing new clients: 1) 3 posts per week of attract content. These are posts that will appeal to a wide audience. - Simple Guides. - Educational Carousels. - Wide Appeal Storytelling. To do this: 1. Find pre-validated content ideas. 2. Take your own unique spin on them. 3. Focus on reaching a larger amount of people. 2) 3 posts per week niche specific content. This content focuses on quality over quantity. - Explain processes or teach others. - Make them aware of a specific problem. - Giving a solution on how to solve the problem. To do this: 1. Define your ICP. 2. Identify their biggest problems. 3. Write them a solution to their problems. 3) 1 post per week conversion focused. This content shows proof of your ability. - Case studies or testimonials. - Show the value of your services. - Build trust by showing actual results. To do this: 1. Create a post with social proof. 2. Explain how your service helped achieve it. 3. Add a call to action such as ‘Book a 1-1 call with me’. This is the content strategy that’s brought me the best results. Try it out and see for yourself.

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3 dads started a brand with just 100 hats in 2022 Since then they’ve sold 250,000+ hats and done millions in revenue All without spending a single $ on ads Here’s how they did it: --- ‘Dad Gang’ was started by 3 dads in May 2022 They started with 100 hats that they sold from a garage They sold out within 36 hours But here’s what makes it interesting… Instead of going the traditional route of influencer marketing and ads, they built something more valuable A solid community. --- When they started their brand they created a Facebook community alongside it This was a group for dads to share experiences, ask questions and connect with each other As this community grew, so did their brand --- They do other things to create a ‘community’ feel too Such as stitching “IYKYK” (if you know, you know) on the sides of their hats to create a sense of unity with the fathers --- They’re also really good at Email Marketing While other brands blast generic emails, Dad Gang uses their email list to strengthen their community Every email feels like its from one dad to another, and it helps strengthen their community even further --- This is a perfect example of a community-led brand The founders picked a niche a lot of people are passionate about (fatherhood) and built a Community around it This has led them to selling 250,000+ hats and doing millions of revenue in just over 2 years --- We’ve done $70m+ in revenue through Email & SMS Want us to help scale your brand? Talk with us here: https://lnkd.in/eWvH8ccx

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It’s worth investing 3,000$ For a 1% improvement in conversion If you sell your service for $1000, And 100 people view your site per month, And on average it takes 100 people to view your site before 1 person buys your service. You convert at 1%. If you pay $3000 to get that to 2%, While it is a big investment (depending on circumstances) it pays for itself in 3 months and then you’re making a much bigger profit. Is this a stupid general example that won’t apply to most situations? Yes. But this is just to showcase how important conversion rate is and why we care about it so much. This is why web design is profitable. 1. Find out your conversion rate, 2. See if it can be improved and if it’s profitable to do so, 3. Invest ------------------------------------------------------------------------------------ P.S. Do you know what your site converts at? I post daily on LinkedIn 💎 Will you follow to see more? #webdevelopment #marketing #sales

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Recruitment Agency Owners Here's how you can reach out to your prospects Knowing everything about their business And who they are hiring (location, position, quantity) Without spending a minute for research. #recruitment #agency #sales

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You don’t need to be an expert to create content A huge misconception in the ecom space is that people who are posting on Linkedin & Twitter have their sh*t together in every way possible But a lot of them have gone through the same doubt inducing thought process as you right before they put themselves out there: What do I have to say that's valuable? Why would people care? Shake off the imposter syndrome because what you say and think has value and merit. You have experiences to share, you have opinions to share. Share them with the world and stop gatekeeping what you’ve learned.

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Agency founders: ready to scale to $5-10M+ ARR? Or increase your pipeline by 400%? If you're an agency > $1.5M ARR - here’s how I can help you get there (and what the process looks like too). I’ve spent over 10+ years in agency land helping founders scale by overcoming these common challenges: → Unpredictable revenue, profits and EBITDA → Inconsistent lead generation → Uncontrollable churn → Struggling to find and keep top talent → Spending lots of time on little results I spend a significant amount of time - 4 months on average - getting to know my prospects. My goal? Work with the RIGHT agencies and give them the results they deserve. And politely declining those that I don’t feel are a good fit. For those that don’t fit my ICP - they get free advice, we get to know each other, and I introduce them to anyone that might be better suited to help them on their journey. Win-win for all. Curious what the process looks like? Here it is - 1. Intro call ↪ 30 mins 1:1 call to determine if we’re a good mutual fit ↪ Free agency advice & insights to give you a feel for my areas of expertise 2. Discovery questionnaire ↪ 3-4 1h sessions to understand everything about your business ↪ A deep dive into Sales/Marketing/Ops/HR/Org structure ↪ Understanding your North Star metrics, and helping set the right metrics ↪ Uncovering the obstacles preventing you from getting the scale you desire 3. Growth acceleration plan & roadmap ↪ Exec summary ↪ High impact growth levers to pull ↪ Marketing budgets needed to succeed ↪ Suggested 12-month roadmap to scale ↪ Investment options 4. Kick-off & onboarding ↪ Scheduling client for next intake 5. Post-kick-off ↪ Clear plan outlined within Clickup + holding everyone accountable to execute ↪ Almost daily contact with the founder, as well as the exec team ↪ Weekly recurring meetings with the founder to progress core growth areas ↪ Deep integration within the business via Slack, meetings, calls and emails. ↪ Working with department leads to mentor/coach as needed (Sales, HR, Retention, Ops, Marketing etc) ↪ Supporting with exec offsite - ideal structure, planning for future quarters ↪ Supporting with future forecasts - creating data-driven, accurate forecasts for the business ↪ QA & coaching across marketing & sales efforts (sales decks, sales process, launching ads, copy best practices, creative best practices etc) Wondering what it’s like to work with WKC? Now that you know; happy to answer any further questions on your mind too. PS: I only work 1:1 with 5 agencies at once; my next cohort kicks off in September. Ready to crank your agency growth? DM me “crank” - we’ll setup a time to chat.

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How to kill market saturation???? And destroy your competition 👇🏻Must read👇🏻 If you think that getting clients is hard and market is becoming saturated than you need to read this We feel saturation when demand and supply Becomes equal And this happens because of the new suppliers in the market They give same services at cheaper rates, which makes it harder to get new clients But It’s a good thing because these people will be out of market in next six months And Because they are not skilled enough and at their cost it will be hard for them to deliver results so what will happen in six months. They will lose clients and these clients will look for people who are experienced so they will not choose the cheaper options again and because they already know about service they will be a warm lead for your business And it will be very easy for you to close them by showing your results So always remember if you are good at what you do, if you understand the problems that you are solving and you are best at solving it, then there is no saturation for you excuse of saturated market is for mediocres The Army of Mediocres use this as a excuse to hide their lack of skill So master your craft Let me know what you think

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🚩 A Common Post-Funding Pitfall Pumping more money into existing strategies without prioritising the new strategies needed for the next stage of growth. Scaling requires fresh thinking, not just more of the same. Catch the full discussion on the Marketing Trends Podcast: https://lnkd.in/e_JfxnzS #MarketingStrategy #BusinessGrowth #MarketingTrends #ScalingSmarter

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2,400,972 likes 154,396 reposts 55,991 comments I've studied thousands of hooks. Why? Because they are the single most important piece of any content. Ads Posts Emails Videos Pitch decks Anything you want people to pay attention to, and become invested in. The best place to learn from? Creators who consistently reach the top of millions of people's social feeds. The posts analyzed in this carousel have a combined 2,400,972 likes, 154,396 reposts, and 55,991 comments. This post took many hours to make: 1. I used Favikon's list of top 30 creators. 2. Then, I used Kleo to find their top hooks. 3. I then did multiple screenshots 4. I analyzed every post for what they did 5. I color-coded the smart things they did 6. I made it pretty All so you can learn from them in 3 minutes. (bonus: I learn while doing it ;0) Flip through it and study it. I guarantee it will help you learn better than a template. If you like it: - Save it for future reference - Repost so your audience can benefit - Follow me for more of these Comment "hook me up", and I'll send you the link my free UNIGNORABLE Hooks email course. I break down the 10 fundamental ways top creators hook millions of people. 5,592 have already gone through it to level up their hooks!

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